How to Add Character to a New-Build Home


Published: February 12, 202

Moving into a newly built home can be a joy. It’s a completely fresh start — one that’s free of surprise repairs and the previous homeowners’ design choices. However, it can feel sterile and plain, as it lacks the character often found in older houses. Transform your clean canvas into a residence that reflects your story and personality with these design tips.

Add architectural details that create a sense of history and permanence to reduce your new-build home’s cookie-cutter feel. Mass-produced houses often have simple, flat drywall. Why not give these blank walls a stylish flair? Consider crown molding for a touch of elegance, picture frame molding for a subtle, high-end feature, or wainscoting for extra texture and durability. Wallpaper is a favorite and can add subtle texture or bold patterns. It is a great way to showcase your style since there is a pattern for everyone.

Introduce Architectural Interest

Add architectural details that create a sense of history and permanence to reduce your new-build home’s cookie-cutter feel. Mass-produced houses often have simple, flat drywall. Why not give these blank walls a stylish flair? Consider crown molding for a touch of elegance, picture frame molding for a subtle, high-end feature, or wainscoting for extra texture and durability. Wallpaper is a favorite and can add subtle texture or bold patterns. It is a great way to showcase your style since there is a pattern for everyone.

Fixtures are the jewelry of a home, and builder-grade options are often chosen for function, not form. Swapping them is an easy way to give your new-build home a subtle upgrade. For example, you can replace standard silver cabinet pulls in the kitchen and bathroom with matte black, brushed brass or leather pull hardware. Don’t forget the doorknobs and hinges.

Invest in statement lighting. Replace a standard dining room light with a dramatic chandelier or a linear suspension light. Consider swapping out dated lights in hallways for stylish flush or semi-flush mounts that have more design detail.

Upgrade Standard-Issue Fixtures

Fixtures are the jewelry of a home, and builder-grade options are often chosen for function, not form. Swapping them is an easy way to give your new-build home a subtle upgrade. For example, you can replace standard silver cabinet pulls in the kitchen and bathroom with matte black, brushed brass or leather pull hardware. Don’t forget the doorknobs and hinges.

Invest in statement lighting. Replace a standard dining room light with a dramatic chandelier or a linear suspension light. Consider swapping out dated lights in hallways for stylish flush or semi-flush mounts that have more design detail.

Choose Furniture With Personality

A home with character often looks like it has been curated over time. That means the quickest way to a generic-looking room is a matching five-piece furniture set.

Mix and match different styles. Think like a curator, not a shopper. Pair a modern, clean-lined sofa with a vintage, ornate wood coffee table, or surround a rustic farmhouse dining table with sleek metal chairs. Use contrast to create tension and interest.

Freestanding storage can also add more style to your new-build home. Chests, ottomans and similar furnishings can serve as statement pieces in any room, providing warmth and character. You can place them almost anywhere and refinish or repurpose them to match the new space

Layer Softness and Texture With Textiles

A room without textiles can feel cold and hard. It may also have an echo without any material to dampen sound. Adding layers of fabric can help absorb noise and add literal and visual warmth to the space.

Use rugs to add rich texture and define spaces within open-concept rooms. Contrast is key to avoiding visual overload and achieving a balanced look. For example, pair a large, natural-fiber jute or sisal rug with a smaller, plush wool or faux sheepskin rug in a solid cream or ivory color. The rustic, earthy feel of the jute provides a simple foundation that makes the soft, luxurious pile of the sheepskin pop.

We love rugs at PHD and find most clients think they just need one or two rugs for their entire home when in reality most rooms can use a rug. Curating a set of rugs for a home is often one of our clients’ favorite parts of the project.

Move beyond standard plastic blinds and explore different ways to cover your windows. Consider roman shades for a clean, tailored look or flowing drapes for softness and drama. You can also add natural texture with woven wood or bamboo shades. Of course, the ultimate look is a layered one.  Use a functional shade and a set of drapery panels for comfort and beauty in a room.  The shade can be used during the day for privacy and light control and the drapery provides a soothing cocoon and room darkening at night.

Curate and Display Personal Items

Character is not about buying things from a store. It’s about telling the story of the people who live in the home — and what better way to do this than by displaying sentimental and meaningful items?

Create a gallery wall. Mix different types of art, such as personal photos, professional prints, children’s drawings, and meaningful objects like postcards and concert tickets. Use a cohesive element to tie them all together. It can be a consistent frame color or a similar palette within the art or photos.

Avoid letting collections and souvenirs gather dust in cabinets. Use them as decorations to enjoy happy reminders of your travels or fond memories when you move around your home. If you’ve collected a ton over the years, display only the most meaningful and attractive objects to avoid cluttering your space.

Leverage Color Psychology in Your Palette

Color can evoke emotions and set the mood in rooms. Think about how you want to feel in a space, then choose hues that bring forth those sentiments and reactions.

Is your living room for hosting lively parties or for quiet family gatherings? If it’s the former, choose warm tones, like terra cotta, gold or olive green colors to evoke feelings of energy and optimism. If it’s the latter, you can create a serene and calming space with cool tones, such as sage green and gray-blue.

Use color intentionally when painting and decorating. Paint your front door a complimentary color to create additional interest from the curb. Cover the walls of a powder room with a deep, moody wallpaper to turn it into a dramatic jewel box. Add pops of color in rooms with dark motifs by hanging vibrant wall art or including eye-catching accessories.

From Blank Slate to a Home With a Soul

A new-build house can be a clean canvas and allows you avoid or work around former problems or design mistakes.  Turning it into your home is a journey, not a weekend project. Start with the structure, layer in warmth and personality and add your unique story. Remember that the goal is to create a space that you’ll love and feel comfortable in, so focus on adding “character” that reflects your own taste and lifestyle.

This article was contributed by Evelyn Long, a valued industry partner and creative collaborator. Evelyn is an interior design writer who helps young renters and homeowners style their spaces. She’s written for well-known publications like the National Association of Realtors and Decor Matters, and she currently acts as the editor-in-chief of Renovated Magazine.  At PHD, we believe the best design happens through meaningful partnerships. We’re delighted to feature her perspective.

We are off to our new design project.

Fondly,
Pamela Hope Designs

Meet Pamela

A LUXURY INTERIOR DESIGNER IN HOUSTON

Pamela O’Brien is the founder of Pamela Hope Designs in Houston, Texas. Pamela is an award-winning luxury interior designer, writer, and speaker. Prior to founding Pamela Hope Designs, Pamela served as a spokesperson in media and public affairs, working with media outlets like Dateline NBC and 48 Hours. This experience allowed her to travel the world and furthered her love for travel, culture, and interior design. After attending an executive course at the Harvard Graduate School of Design, Pamela launched her own interior design firm full-time. Pamela is known for building strong relationships with her clients, who later become friends and collaborators. She is highly influential in the Houston interior design space and shows no signs of slowing down.

Meet Danna

A LUXURY INTERIOR DESIGNER IN HOUSTON

Danna Smith has more than 30 years of experience in the design industry. She has been a buyer and merchandiser for four luxury showrooms in Houston and Dallas. Smith teaches an evening course at Houston Community College to nurture her passion for developing future design stars. Since joining Pamela Hope Designs in 2015, she has worked on some of her most beautiful and innovative projects yet.